Marketing
The American Pecan Promotion Board is seeking nominees for four producer seats representing the Western Region, two importer seats, and one vacant producer seat representing the Central Region.
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After a 17-year tenure with Sterling-Rice Group, where Laura Morin spent 12 years working on Almond Board of California programs, she now joins as marketing director of North American and China for the organization.
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Reducing the import tariff on pecans in India has been a long-time trade priority for the National Pecan Federation.
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In 2022, NASDA’s trade promotion activities led to over $54 million in projected export sales and over 100 companies acquiring new export markets for their business. This food event is geared toward increasing U.S. food and agriculture exports.
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Available as in-person and virtual options, the Agriculture Outlook Forum will take a look at the biggest issues affecting agriculture in pricing, trade, logistics and more.
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During the trade mission, U.S. participants will meet with buyers from the Netherlands, Iceland, Norway, Sweden, Finland, Denmark, and neighboring Belgium and Germany.
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Participants learn about all sectors in the almond supply chain and how they work together, as well as collaborating to gain a better perspective about key economic, environmental and social issues affecting the industry.
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While conceding that walnut growers and handlers are facing tough challenges, the new plan focuses on fresh produce positioning and meat alternatives.
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